August 13, 2018
For the most part, podcast listening in Canada looks pretty much like the U.S.. Listening continues its steady growth on both sides of the border.
But there is a uniquely Canadian reality at play here. English-speaking Canadians are much more likely than French-speakin...
April 16, 2016
There’s a lot of buzz around podcasts these days. And why not? Given the way Netflix and YouTube have revolutionized TV, you would think on-demand audio programs would be a no-brainer.
Yet it’s only recently that podcasts have commanded much attention. Or that much li...
March 4, 2016
Despite all the buzz around new audio options and the ever more complex in-dash configurations, broadcast radio is still dominant in the car.
At 66.2%, the share of in-car listening devoted to AM/FM radio in Canada is virtually identical to what it was five y...
Could CPA Replace CPP on Traditional Media Buys—and What If It Does?
May 28, 2016
French Canada & English Canada—Two Distinct Podcasting Realities?
I Don't Need to Know All That
August 12, 2016
Is Your Audio Content on Platform?
June 7, 2016
Time to Tap Into Podcasting's Potential?
Radio Still Rules in the Car
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2 Dope Queens