NIMBLE. RESPONSIVE. INNOVATIVE.
Audience Insights Inc. is a media research consultancy built on a unique and timely business model, pulling together teams of media, research and data professionals to meet just about any assignment facing our clients. Whether it’s building audience, driving ad revenue, understanding impact of marketing or activating digital opportunities, we're flexible and fluid to fill gaps left in large, consolidated firms.
Jeff applies 25 years of senior-level media research and consulting experience to lead the project teams at Audience Insights Inc. In past positions as Senior VP with Vision Critical, VP of Media Research at the Angus Reid Group, and Partner at Solutions Research Group, Jeff provided strategic advice and research expertise to many of North America’s leading media companies. Valued by his clients for developing new research tools to address their information needs and translating research into actionable insights, Jeff is a frequent speaker at media and research conferences in Canada and the U.S. He’s also a big music, baseball and basketball fan. Meet him at LinkedIn or Twitter @JeffVidler
Jeff Vidler, President
Data is everywhere and it's abundant. In 30 years, we've gone from kilobytes to megabytes, gigabytes, terrabytes, petabytes, exabytes, yottabytes, etc.
Our focus at Audience Insights Inc. is to help you get the right data, extract the insights from that data, and translate those insights into actions.